Archive for the ‘Uncategorized’ Category

Give ‘Em What They Want and Profit!

Friday, February 3rd, 2012

This is my 100th episode of Newsletter Guru TV and in this video I’m talking about a strategy that has made me a lot of money! I usually talk a great deal about marketing but this episode leans more toward sales! Be sure to watch Give ‘Em What They Want and you to will have more profits and customers for life! To view “Give ‘Em, What They Want” go immediately to http://NewsletterGuru.tv!

Please post a comment and let me know what you think and I’d also greatly appreciate it if you would click the “share” button and share this information with other entrepreneurs and small business owners.

Also, don’t forget to register for one my free “Fastest Way to Higher Profits Webinars” at www.HigherProfitsWebinars.com. You can choose the date and time that best fits your busy schedule! I currently am offering three different webinars:

  • The Magic of Newsletter Marketing – How to Boost Your Profits
    with a Customer Newsletter
  • Social Media Marketing – How to Build a More Profitable
    Business
  • Master Reseller Programs – Discover the opportunities I’m
    offering to add a new revenue stream to your business!

Again simply register at www.HigherProfitsWebinars.com.

A Frightening Few Seconds

Thursday, February 2nd, 2012

Last week I was flying to Los Angeles for my mastermind group and I had a short layover in Phoenix, Arizona. I was sitting in the back of the plane and after a five hour flight from Philadelphia we were on final approach to the Phoenix airport. Sometimes on landing, as I look out the window, I try to guess when the wheels will touch down. I estimated that we were about 100 feet from the ground and frequent flyers know that this is when the engines are throttled back, getting quiet as we touchdown.

But the next thing I know, instead of getting quieter, the engines roared back to full throttle and very quickly the nose of the plane seemed to go straight up in the air. Everyone around me began to look at each other with big eyes and a look can best be described as “Holy crap, this can’t be good!”

I instinctively knew that something must have been on the runway and we needed a few seconds to clear whatever it was. The next few seconds seemed to go by at a ‘snail’s pace stuck in molasses’ but we did in fact effortlessly take off once again.

Being seated in the back of the plane, I turned to the flight attendant sitting in her jump seat and said, “There’s only one reason that happens” to which she replied, “Yup, someone was in our way!”

For all I know the plane in our way was at the far end of the runway and we were not in any immediate danger, but not knowing was really hard! It’s fair to say a few folks, myself included, were a little disturbed at how this could happen.  Because of the time it took to climb and circle around and go back for another landing in Phoenix, I had only nine minutes to get to my final plane to California. Not sure what I would have done if I had more time to think about it!

Do You Suffer From a Leaky Bucket?

Wednesday, February 1st, 2012

Whenever I think of glue, I remember the television commercial that showed a man holding on to his hard hat which was glued to a steel beam high in the air. Now that was strong glue! From a marketing perspective, it certainly was an attention-getting ad! In fact, based on this commercial, that was the glue that everyone wanted, so that they could fix what was broken!

What’s the best glue you’ve ever used?

When I ask that question, I hear a lot of different brand names, but they all have one thing in common: they stick, they stick well, and they fix what’s broken. I’m certain your favorite glue shares those very same characteristics. That’s exactly why it’s your favorite, and the one you always reach for when things need fixing. Imagine being able to get your customers to stick with you, just as well as if you used you favorite glue! To read the rest of this article please click here.

Video Marketing: The Simple and Easy Way to Engage, Enlighten, Entertain, and Profit from New and Current Customers! 

Using video as a powerful marketing tool isn’t as difficult as you might think and there’s nothing more powerful than video to help create a connection with a customer or prospect. It is the ultimate secret weapon in winning the “know, like, and trust” battle! And by every measure, video isn’t going away. In fact, it’s rapidly gaining in popularity for several reasons. To read the rest of this article please click here.

If you’re not getting my Weekly Dose of Smart Marketing and Business Building AdviceTM – along with my weekly resource and other helpful information, then fix that right now by going to www.JimsNewsletter.com!

The Leaky Bucket Theory

Tuesday, January 31st, 2012

Whenever I think of glue, I remember the television commercial that showed a man holding on to his hard hat which was glued to a steel beam high in the air. Now that was strong glue! From a marketing perspective, it certainly was an attention-getting ad! In fact, based on this commercial, that was the glue that everyone wanted, so that they could fix what was broken!

What’s the best glue you’ve ever used?

When I ask that question, I hear a lot of different brand names, but they all have one thing in common: they stick, they stick well, and they fix what’s broken. I’m certain your favorite glue shares those very same characteristics. That’s exactly why it’s your favorite, and the one you always reach for when things need fixing. Imagine being able to get your customers to stick with you, just as well as if you used you favorite glue!

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