I get a ton of email and questions through social media and I’m proud to say we get to 99% of them pretty quickly! Some of the best questions are even featured in my weekly newsletter, More Profits and Customers for Life! Well just this week I started a new series of episodes on Newsletter Guru TV called Jim’s Mailbag and in this episode I answer questions regarding the name of a newsletter and also the benefit of spending time on social media when you’re already so busy! Check out this fun episode by clicking here!

One of the many great benefits of social media marketing, particularly for entrepreneurs and small business owners, is that it allows them to play and compete on the same playing field as huge companies. You see, it doesn’t matter whether you’re a home based business or a multi-national corporation, everyone has access to the same 140 character Tweets on Twitter and everyone has the same ability to attract new clients with engaging blog posts! Read more of this informative article by clicking here!

Don’t Be Afraid To Be You (and Chill out on Biz Stuff!)

Whether writing on your blog, Facebook, or even Twitter, give your readers more of you! Be authentic and be real, let your personality shone through. Nobody will come back to your blog or read your posts if all you do is write about ‘company stuff’ and they especially won’t comeback if you’re perceived as always trying to sell something. Chill out, give your reader some information that is fun, useful and entertaining and they’ll likely come back for more! Read more of this informative article by clicking here!

Newsletters Help Keep Customers Longer and Spending More!

No matter what business you are in, your current customers hold the best prospect for future growth. According to research from Bain and Company, getting business from your current customers costs about a fifth of what it costs to acquire a new customer. Read more of this informative article by clicking here!

As you may have surmised, this is one content rich newsletter. If you’re not getting it in your email every Tuesday morning, you can subscribe for free at www.JimsNewsletter.com.

You may think that the reason some customers do not make the decision to buy is based on price – many business owners do – but that’s not always the case. In fact, far more often customers do not pull the trigger because they have doubts! If you want to sell more, your #1 job as a business owner is to reverse the risk that your customers feel. In episode #55 of Newsletter Guru TV I’ll show you a sure fire way to close more sales, and I’ll show you five actual examples!

Check out Reverse the Risk and Explode Your Profits by clicking here!

If you have a newsletter and are regularly mailing it to your customers, clients, patients, and prospects, congratulations! You’re among the small percentage of entrepreneurs and small business owners that ‘get it’ when it comes to the amazing power of building healthy, strong, committed, dependable, and profitable relationships with their customers.

However, there is one aspect of newsletter marketing that often gets overlooked as most people are just thrilled that their newsletter actually gets done at all! But this one shift can make a huge difference in how many people actually open and read your newsletter in the first place, which as you can imagine is paramount to having it generate more revenue!

Check out my latest episode of Newsletter Guru TV, it’s called “Dependability equals Profitability” and I shot this episode while walking my pal Toby at the lake. During the first few minutes Toby let me know that he had other plans for our walk!

Click here to watch this great episode.