Archive for the ‘marketing’ Category

Reverse the Risk and Explode Your Profits!

Thursday, March 24th, 2011

You may think that the reason some customers do not make the decision to buy is based on price – many business owners do – but that’s not always the case. In fact, far more often customers do not pull the trigger because they have doubts! If you want to sell more, your #1 job as a business owner is to reverse the risk that your customers feel. In episode #55 of Newsletter Guru TV I’ll show you a sure fire way to close more sales, and I’ll show you five actual examples!

Check out Reverse the Risk and Explode Your Profits by clicking here!

Profitable Newsletters Need to be Dependable – in More Ways Than One!

Thursday, March 17th, 2011

If you have a newsletter and are regularly mailing it to your customers, clients, patients, and prospects, congratulations! You’re among the small percentage of entrepreneurs and small business owners that ‘get it’ when it comes to the amazing power of building healthy, strong, committed, dependable, and profitable relationships with their customers.

However, there is one aspect of newsletter marketing that often gets overlooked as most people are just thrilled that their newsletter actually gets done at all! But this one shift can make a huge difference in how many people actually open and read your newsletter in the first place, which as you can imagine is paramount to having it generate more revenue!

Check out my latest episode of Newsletter Guru TV, it’s called “Dependability equals Profitability” and I shot this episode while walking my pal Toby at the lake. During the first few minutes Toby let me know that he had other plans for our walk!

Click here to watch this great episode.

Stop Winking in the Dark – Nobody Knows You’re Doing It!

Friday, March 11th, 2011

Trying to grow a business without marketing is like a guy winking at a girl in the dark; he knows what he’s doing but no one else does! It the same way with your business, you must always be marketing and getting the word out about what you have to offer and why customers and prospects should care!

Watch this fun episode of Newsletter Guru TV to learn more on this topic including the hottest ‘low to no cost’ marketing tools!

Customers – Getting ’Em versus Keeping ‘Em

Wednesday, March 9th, 2011

Most entrepreneurs spend a lot of time, energy, and resources on customer acquisition. I am an eager and continuous student of marketing and business and if you’re like me, you’ve probably also read countless books and articles about different marketing strategies designed to help you get more new customers into your business. So, as an entrepreneur or small business owner, how do you compete? How can you get more customers so you can increase your profits? Click here to read the rest of this article!

In this jam packed newsletter you’ll also find my article titled: 7 Reasons Why Entrepreneurs Should Use Social Media Marketing

While social media has been around for a while, it is just now hitting the mainstream media so everywhere you turn someone else is singing its praises. Are you sitting on the fence and wondering whether this is something you want to try? If so, here are seven important reasons that should help convince you to jump in and get your feet wet. Click here to read the rest of this article!

In addition, you’ll want to check out my weekly resource which is a great 2-hour free training call from my friend and business building wiz, Suzanne Evans! And yes, you’ll also see my what I’ve been reading, listening to, and a great picture of me and my kids from 1989!

If you’re not getting my wildly popular newsletter in your inbox every Tuesday, you can fix that immediately at www.JimsNewsletter.com.